Mr. O’Keefe struck a strange town and wanted to meet the men with whom he must dig up business. Now, how would most men proceed to get acquainted with their trade? Well, read this story and you’ll find that Mr. O’Keefe didn’t do it that way. He handed some profit to the local dealer-some to the power company-did a service for his customers then he didn’t need any introduction after that. O. K. Mr. O’K.
Mr. Rodenhuis’ story has enough action for a movie scenario to star Douglas Fairbanks. It drives home the old bird in the hand story and the efficacy of getting up on one’s toes when conditions demand it.
Unlike most orders the RUSH part preceded the signing.
Ever go by a factory at night and wonder, as you look through the train window, what plant it is? We all have, and we all would welcome an electric signora flood lighting of the daylight sign.
It is an advertisement that the public looks for and appreciates-an unusual condition. Mr. Immel went after a couple of factories and got them to make their flower beds work night and day.
Read how he did it—then visit some factory managers in your locality.
*Given the second award of $10.00 for the month of December.
The line between success and failure very frequently is so fine that it isn’t perceptible. Mr. Horn tells us how it became visible to him only after he had concentrated on human weaknesses. Our great merchandisers tell us that the study of human nature is the first essential in modem business. By recognizing one little human trait—Mr. Horn signed up a streetful of houses. By ignoring it, the gas man is still wondering why he failed.
*Given the first award of $15.00 for the month of December.
Mr. Kann tells us that many salesmen are unsuccessful because they work along wrong lines. Then he proceeds to tell us about the most prevalent of these wrong lines.
His expose of “Conversation” is so much to the point and so well-worth memorizing that we gladly pin first award on it for two definite reasons:
Because it deserves it.
To encourage Mr. Kann to write similar preachments on all the other shortcomings of salesmen.
A Merry Christmas to you boys, wherever you may be. In trench, in camp, in battery, at sea! Stream out your banners to the foe!
For fun and profit! Send us the URL and a screenshot of the typo circled in red, and we’ll give you 10 cents per typo, in store credit.)
Register below, and to subscribe to a periodic email.
