Making the Egg Market Help Boost Business
In these days, when they are pinning efficiency on every workable thing, Mr. Jeffirs comes across with a means of speeding up the hen.
Read how he laid a foundation for better laying.
More Fascinating Tales:
No. 8
Who Said “It Can’t Be Done?”
HOW-I-DID-IT will have to change its subtitle: “Short Stories of Lamp Sales told by Salesmen to Salesmen” because here is a story by a salesLADY to salesMEN.
Watch your laurels, men, and don’t say “it can’t be done” in Miss Walker’s hearing.
Getting at the Root of Difficulties
The man who put an ocean liner’s whistle on his little steam launch and exhausted the boiler every time the whistle was blown, may have called his engine inefficient.
Mr. McGrail tells of an analogous case when the purchasing agent pronounced the lamps inefficient. Mr. McGrail’s engineering found the trouble, got the P.A.’s confidence and order, proving that a little knowledge is a mighty handy thing.
Observation and Salesmanship
*Given the first award of $15.00 for the month of April.
We all have eyes to see—but not so many of us have minds to observe. There’s a difference—and Mr. Horn aptly tosses us an interesting example of how the latter helps sales when judiciously used.
It’s another means of tempering the frigidity experienced in the first several calls.
If you suspect that salesmanship is always a matter of mental denomination—read this story a couple of times.
